Reese Merritt

• Source: website17% of 699 such leads booked-1
• Zip: —no history for this value0
• Project type: Other13% of 255 such leads booked-5
• Project description: No description19% of 4,752 such leads booked0
• Square footage: No sq ft19% of 4,966 such leads booked0

Score = 50 + the points above, held between 0 and 100. Points = (that group's historical close rate − the overall rate) × 100, capped at ±20, only where the group has 10+ decided leads.

• Square footage mentioned

  203 sq ft

  95% sure · from “basement 203sqft”
• Project scope

  basement floor, marble/metallic finish, grind and seal or polish

  95% sure · from “wants avery industrial look | marble/metallic | basement 203sqft | grind n seal or polish”
• Property type

  residential

  80% sure · from “basement 203sqft | grind n seal or polish | garage door to the basement, space is fairly tight though | 11x18 with a stiarway”
• Latest contact outcome

  scheduled estimate
• Sentiment

  positive

  85% sure · from “not real budget oriented, wants quality”

Extracted from the notes, follow-ups and form text only; nothing is inferred. A correction you save wins over any future re-read.